December 6, 2023

Here's Why Your Company Urgently Needs a New Modern Website

This article explains how a new modern website for your company will help any business in attracting more customers, engaging with them more effectively, and reducing costs.

As practice shows, about 40% of official business websites are outdated, operate very slowly, are not optimized for mobile devices, and are simply unsafe for users. Such websites present the company in a negative light, failing to attract new customers and instead repelling them.

That's why today we are offering every company our new Website Essentials Package, which can be an addition to a main software development project or a separate task for our team of developers, marketers, and design (UI/UX) specialists.

Today, every company needs an attractive and functional website. It is the face of the business on the internet, attracting new customers, promoting the company's various products, serving as a communication medium, and showcasing the team's professionalism.

Enhanced Professionalism. A website that looks great and functions well, filled with interesting and useful information, is proof of the company's professionalism and serious approach to all aspects of its professional activities, regardless of its field.

Mobile Accessibility. About 55–60% of web traffic now comes through mobile devices. That's why modern web development uses a Mobile First approach, which prioritizes design and functionality for smartphones.

SEO-Friendly. A company's official website is now a crucial tool for attracting new customers through search engine optimization and other digital marketing tools. Therefore, it must be prepared for content filling and be thoughtfully optimized for performance.

Fast and Reliable. If a website takes more than 1–2 seconds to load, it's already a reason for visitors to leave. Therefore, it needs to be maximally efficient and effective, with all its elements finely optimized by experienced professionals.

Better Engagement and Interaction. To increase conversion, various interactive elements are used to prompt user actions that are necessary for the business. Their set and functionality can be very individual.

Cost Savings and Scalability. The website should become a tool that helps the business save significantly on attracting new customers. Moreover, it should be ready for a surge of new customers following the company's complete digital transformation.

Focus21 has been developing a variety of software products for companies, including websites, for many years. We understand the needs of businesses in any industry, which is why we created the new Website Essentials Package for them.

Transform you online presence today with our website essentials package!

Author

Nick Griс

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